Additional free content ideas that perform well for breweries
"Pairing beers with food": Create short videos that showcase different beer and food pairings, such as pairing a pale ale with a spicy dish or a stout with a chocolate dessert. These videos can be shot in less than a minute and can provide viewers with ideas for their next beer-pairing dinner party.
"Brewing for outdoor activities": Create short videos that showcase different beers that are perfect for outdoor activities such as camping, hiking, and fishing. These videos can be shot in less than a minute and can provide viewers with ideas for their next outdoor adventure.
"Brewing for special occasions": Create short videos that showcase different beers that are perfect for special occasions such as weddings, birthday parties, or holiday celebrations. These videos can be shot in less than a minute and can provide viewers with ideas for their next special event.
"Brewing for different seasons": Create short videos that showcase different beers that are perfect for different seasons, such as a light lager for summer or a dark ale for winter. These videos can be shot in less than a minute and can provide viewers with ideas for their next seasonal beer.
"Brewing for different styles": Create short videos that showcase different beers that are perfect for different styles, such as a Belgian Dubbel for Belgian beer lovers or a German Pilsner for German beer lovers. These videos can be shot in less than a minute and can provide viewers with ideas for their next beer style.
"Brewing for different moods": Create short videos that showcase different beers that are perfect for different moods, such as a hoppy IPA for an energetic night out or a smooth porter for a relaxing night in. These videos can be shot in less than a minute and can provide viewers with ideas for their next beer based on their mood.
"Brewing for different occasions": Create short videos that showcase different beers that are perfect for different occasions, such as a celebratory champagne beer for a graduation or a comforting beer for a cold winter's night. These videos can be shot in less than a minute and can provide viewers with ideas for their next beer based on the occasion.
"Brewing for different demographics": Create short videos that showcase different beers that are perfect for different demographics, such as a low alcohol beer for designated drivers or a gluten-free beer for people with gluten sensitivities. These videos can be shot in less than a minute and can provide viewers with ideas for their next beer based on their needs.
Top performing hashtags to pair with new Videos:
#craftbeer #beer #brewery #beerlover #beers #IPA #brewing #beergeek #beerporn #hops #brewmaster #beercommunity #brewerylife #barley #beerstagram #oegonbrewery #oregonbrewer
The best performing short content videos for breweries on Instagram and YouTube can vary depending on the audience, but some examples of successful video content for breweries include:
Behind-the-scenes tours of the brewery and production process, which can be an engaging way to showcase the craftsmanship that goes into making beer and create a sense of transparency for the brand.
Tasting videos, which can be an effective way to showcase different beers, promote seasonal or limited-edition offerings, and give viewers a sense of the flavor profiles and ingredients used in the beer.
Collaboration videos, where breweries can team up with other brands, influencers, or industry leaders to showcase their products and create a sense of community around the brand.
Educational videos, such as recipe videos, beer pairing suggestions, and tips on brewing your own beer at home, which can be an effective way to engage with viewers and position the brewery as an authority on the subject.
Live streaming or IGTV, where breweries can showcase events, Q&A sessions, and other interactive experiences that can help build a sense of community and encourage engagement from viewers.
Customer testimonials, where breweries can feature satisfied customers talking about their experience and how they enjoyed the beer.
Animated videos, which can be an effective way to showcase the brewery's story, mission, and personality in an engaging and creative way.
It's worth noting that it's important to experiment with different types of videos and see what resonates with your target audience and what aligns with your brewery's overall marketing strategy.